Dave Helmly Adobe Premiere Pro & Apps NABShow 2015 Demo…

I’m very excited to once again get the opportunity to shoot with Dave Helmly..! If you are not familiar with Dave’s Adobe Blog I highly recommend you check it out…full of useful tips, tricks, reviews and just the latest buzz going on at Adobe for the Media and Entertainment Industry.

In the video Dave will highlight some of the most exciting additions to Premiere Pro CC. Big plus is having better color tools right inside of Premiere Pro. Think Photoshop or even Lightroom looks like it was integrated in the new Creative Panel. The editor is becoming more are more than just an editor. Clients want to see that Log file or ruff cut with a color grade or correction via a Look or LUT right away. With the new tools being added to Premiere the editor will be able to get the client a look very fast.

Also very cool is the new Adobe Hue CC(previously called ‘Project Candy’). It’s a super easy to use but amazing functional addition to the Cloud. Now you can be anywhere and take a sample or samples from a photo or video clip and sample on the fly colors in the image and it will build a Look or LUT that can be used in Premiere Pro CC.

There is also another awesome feature called Morph Cut which Dave has his son Skip being interviewed and has a pause and takes a breath. Well it’s not always easy to cut out such clip since you typically want the audio but need to cut out the pause or breath etc. Dave shows you how in seconds he is able to Morph the clips together rebuilding frames so the cut is seemless and the audio is retained to save the shot. This is sure to help you fix a lot of potentially unusable clips like in the interview with skip.

Finally there’s some great Media Encoder additions for with one I’ll mention called Time Tuner. What a great addition to Morph Cut to be able to not just clean up problem shots with new frames retaining the audio but taking a step further. The client says of shoot we added a commercial we need to squeeze the clip by 30 seconds or even a minute. Well with the new Time Tuner you can actually create a new duration length by taking areas of your footage with not much movement for example and it will do something kinda like removing frames that are not needed to rebuild the duration shortened to the length you need. It’s definitely one I’ll have to try just to see how this could help me save my cut in the future without having to go back and edit the clip. How cool is that..!

So check out the video below for a better walk through some of the great new features coming to the Cloud..!

Dave Helmly Premiere Pro & Apps NABShow Demo 2015… from Ryanb. Aka: Filmguy on Vimeo.

Adobe Speedgrade Patrick J. Palmer NABShow 2014

I got a chance to speak with Patrick J. Palmer Senior Project Manager of Professional Video and Audio in the Adobe Booth at NabShow 2014 about some of the exciting new features in Speedgrade and how it’s Direct Link updates directly in Premiere Pro..! Check out the video below for a more in depth look..!


Avid NabShow 2013

Øystein Riise Næss gives us a breakdown of new features in Media Composer & also Symphony add on.

@Avid NabShow 2013 from Ryanb. Aka: Filmguy on Vimeo.

 

 Avid Media Composer 7 Extends Real-time Production Everywhere


LAS VEGAS, NV, April 7, 2013 , 2013-04-07
Industry’s preeminent nonlinear editing solution now available for $999; New release simplifies and accelerates file-based workflows, and offers Mac support for Interplay Sphere
NAB (Booth #SU902), LAS VEGAS, NV, April 7, 2013 — Avid® (NASDAQ: AVID) today unveiled Media Composer® 7, featuring accelerated and simplified file-based workflows including optimized HD delivery from high-res source material and automated media operations. In addition, as a key component of the Avid Everywhere vision, the new release offers Interplay® Sphere for Mac support, extending real-time production everywhere. Used to edit more top-tier content than any other nonlinear editing (NLE) solution, Media Composer software is now available starting at $999 USD—bringing unprecedented value to post production editors. “Avid has never wavered in its commitment to the professional editing community. Today’s video professionals are faced with a media landscape of new formats, fewer resources, and tighter budgets,” said Chris Gahagan, senior vice president of Products and Services at Avid. “Media Composer 7 tackles these challenges with unparalleled file-based workflows, background processing, and automation. Plus, with its new lower price point, Media Composer is now more accessible than ever to editors who previously had to compromise on quality with other tools.” Accelerating HD delivery from high-res source As more content is created with high-res cameras and delivered as HD, editors typically must perform time consuming transcode and resize operations before true editing can begin. Media Composer 7 eliminates this step by enabling editors to work directly in HD from the high-res source, while maintaining full creative control of image framing. Media Composer 7 offers a wide array of key new features, including:
  • AMA media management — Media linked via Avid Media Access (AMA) now benefits from the complete suite of industry-leading media management tools formerly reserved for native Avid media.
  • Dynamic media folders Accelerates and simplifies AMA media management tasks automatically in the background.
  • FrameFlex™ tool and LUT support — Enables editors to ingest 2K, 4K, and 5K media with real-time color space conversion and deliver content directly to HD.
  • Master Audio Fader Enables editors to control overall program volume and insert plug-ins for compression, equalization, and compliance metering.
  • Clip Gain Editors can adjust gain on a specific clip, independent of track-based automation, without engaging separate audio tools.
  • Symphony Color Correction option Lets editors add advanced color correction tools previously found only in Avid Symphony.
  • Interplay Sphere for Mac — Enables creative teams to edit, share, tag, track, and sync media as it flows through the production process anywhere in the world (Media Composer Interplay Edition required).
Mark Futa, head of Post Production at The Ant Farm, said, “As we journey further into a tapeless post production world, managing a wide range of dissimilar digital media is a major challenge. What excites me about Media Composer 7 is not only its ability to speed up the ingest of both high-res and HD source media via AMA, but also the introduction of background processing so our editors can keep editing while the application handles non-creative tasks like media transcoding and consolidation.” Media Composer software configuration options At product availability, Avid will offer a choice of two Media Composer software configurations:
  • Media Composer provides the full Media Composer editing feature set as well as support for ISIS® workgroups.
  • Media Composer Interplay Edition includes all the features in Media Composer, plus the ability to connect to Avid Interplay.
Availability & Pricing Media Composer 7 will be available in the online Avid Store and from Avid resellers worldwide starting in June 2013. Customers can purchase Media Composer 6.5 now and receive a free upgrade to version 7 when available. Pricing will be as follows:
  • Media Composer 7 (standard) — $999 USD
  • Media Composer 7 Interplay Edition — $1499 USD