Monday, September 8, 2014

HP Z Workstation and ZBook 2014 Fall Launch..!

Here we are again. HP is back with a brand new line of Z Workstations and Z Book Mobiles. I keep seeing more and more amazing products from HP. Just this past month I was up for Siggraph and sat down with some of the great people behind the HP Z products. All I can say is wow. They truly listen to us Media and Entertainment users like myself who was an all Mac guy from my cell phone, mobile, and workstation I made the switch over to HP Z products. Don't get me wrong I still enjoy seeing all the great ideas and products Apple has brought to market but as my needs changed and stepped into the Ultra HD 4K, 5K, 6K and beyond world I needed and wanted more from the MacPro. Thankfully there are options out there and that really what it's all about. Before the new MacPro(aka 'Garbage Can)came out I was patiently waiting for their next workstation. I'm one that is always looking for the edge when it comes to computer technology and really any technology for that matter. Well I decided to go HP from my tried and true workstation my MacPro(pre garbage can). I've heard great things from users who are incorporating the very well put together new MacPro but it's not so difficult to see why some users such as myself still like a true workstation over the new MacPro design. I still like to upgrade my GPU, and that's not really an option with the latest MacPros. So for me this is really a bonus that I have the option to still drop in the latest and greatest GPU. Currently I'm running the Nvidia GeForce Titan Z. I've ran the original Titan, and Titan Black in the past. For the money it's the obvious choice for many but I still think the Quadro line is amazing and one day I may give them a try again. My MacPro I ran a Quadro 4800 and when I first got my HP Z820 I ran a Quadro 5000 so I'm no stranger to Quadro Graphics. While I was up at Siggraph I got to check out the latest updates to the quadro line and I feel they are on the right path. The Quadro K6000 still sits as their flagship model with their cards like the K5200 there's an option for everyone. The new cards have more ram and that for me is definitely very welcome since so many apps and plugins now tap directly into the GPU for many computing task. That is a reason why the Titan Z was a good choice for me(it takes up 3 slots over 4 which is useful for keeping open slots for other cards such as the HP Z Turbo drives I also just recently added to my Z820-which isn't the latest machine but still a beast with plenty of horsepower to keep things moving along. The latest models just take the performance another leap forward with more computing in less time and effort.

The mobiles in the past were rather bulky and felt large. The new line of Z Books that were introduced last year at the launch in New York I attended and was on the tech panel were heading in the direction of smother lines, a thinner feel and look rounding those corners and making things less boxy. The pattern continues with the new additions of 15 and 17 G2 ZBooks announced today.  This is very welcome because even though the mobiles HP offers are far more powerful and have more potential for us Media and Entertainment users...many still preferred the MacBooks and MacBook Pros. I think the lineup today demonstrates HP is listening and continuing to bring equally powerful mobiles that now look as good as they perform. I am still running an older Elitebook which was the powerhouse mobile that featured a large 17" screen, multiple hard drives, Dreamcolor and so on. These kinds of features with the latest tech and Thunderbolt, Z Turbo Drive, etc are a great alternative to what Apple offers. I know what some of you are saying or thinking...ya it still doesn't run OS X. True...but if sheer performance is what you're after I welcome you to compare spec for spec. It might change your mind about what Apple offers compared to the very exciting HP Z line. They are just more powerful and rock solid with really good tech support. That in itself is also very important when you run into a challenge someone is there to help you though it. I've used it myself several times and it's just easier to make that call than to jump on google looking for mixed answers to your challenges.

So if you've been following the latest Apple products and haven't felt satisfied or just want to learn more about what options HP on below for all the deets..! :)

Below I breakdown the new offerings with the detailed specs from their data sheets so you can compare for yourself and see how they can help you achieve your production and post needs..!

HP Z Turbo Drive and Setup for Adobe Applications..!

With the extensive line of HP Z products one that might go overlooked is their Z Turbo Drive. Think a ioFusion card but in a small form factor and at a lower buy in price. First off the cards are not going to outperform the latest ioFusion drives but I think you'll find them to be very fast, priced in the market of similar pci-e SSD cards and most of all stamped with the trusted HP seal of approval. Why does this matter. Well mainly because their are all kinds of these pci-e SSD cards out on the market now. Not all are up to the quality as say the HP Z Turbo Drive. HP partnered with Samsung to bring you an affordable alternative to the above mentioned Fusion cards but not cutting on performance as you'll see in some screen grabs below..!

I myself have tried another similar card out there called the ASUS RaidR. I was very excited to try this card out and for the money is an option you can certainly look at and give it a try. I felt like for the money it wasn't bad but my benchmarks didn't quit live up to the advertised speeds. That being said I like the HP Z Turbo Drive even better. Both are easy to setup. Basically plug and play. All you have to do initialize it like you would any other spinning hard drive or SSD. Initilize, Format, choose a block size or go with default and you are ready to start benefitting from having a super fast(approx double the speed of a typically SSD)and not double the price of an uber fast traditional SSD. Now that sounds like a winner doesn't it..?! :)

How I'm using it is mainly for my scratch, media and cache files. Why is this important you might ask? Well just like having a dedicated raid to store and playback all your media files like audio and video clips with the fastest access you can afford(see here my DIY 4K RAid)you want your scratch, media and cache files to load equally as fast without any lag. Even the fastest SSDs on the market won't be as fast as the HP Z Turbo drive or similar(but again not all are created equal so do your own test and make sure if you opt for an alternative they have a good return policy-I've talked to others who tried other brands out there and were not too impressed with the results like the Asus RaidR is wasn't as fast as advertised at least in my case).

So for me the HP Z Turbo dive has been a nice addition to my workflow. I've found that files load extremely fast, playback seems improved(more r3d layers playing back in some cases at FULL Resolution with multiple layers), and also great for After Effects in place of a fast traditional SSD. You can expect even better results.

I'm going to leave you with the basic setup I'm running. Note that I'm mainly focusing on Premiere Pro and After Effects but any program that utilizes a scratch, media and cache files etc will most certainly benefit also. Photoshop and Speedgrade come to mind but just scratch the surface of apps that do.

Wednesday, July 30, 2014

CTRL+Console Official Broadcast Partner with Adobe..!

Today I caught up with both Jeff Chow and Mandy Godown Founders of CTRL+Console! We discussed the new Broadcast Partnership with Adobe. Mandy says "The partnership solidifies a supportive relationship that began in CTRL+Console’s Kickstarter days and highlights how valuable intuitive interfaces are for creative software companies and the people who use them."

Why am I excited..?! It puts CTRL+Console a creative new startup into a closer working relationship with Adobe one of the largest leading creative software companies in the World now boasting over a Million Creative Cloud Users. With CTRL+Console's Premiere Pro CC Editor you now have an intuitive iPad touch interface with gestures instead of just relying on your mouse and keyboard. I've personally been playing around with the Premiere Pro CC Editor with the buttons and gestures and it's a no brainer it's nothing less than a huge time saver. Any time I can get my hands on a control surface over a mouse and keyboard I welcome it. In time you will become so much faster like using keyboard shortcuts but using gestures is like being hands free to fly all over the iPad. I highly encourage you take a closer look and if you want more control over your edit I definitely recommend it. It will save you so much time and the cost is really very affordable. I see so much potential for future products based around this touch technology. I can't wait to get my hands and gestures all over it..! :)

ps: Here is the link to the coverage at NABShow 2014 Supermeet..!

Startup Gets Adobe’s Attention with Cutting-Edge iPad Editing App
New Adobe Partner Makes Creative Software Intuitive with iPad Interfaces

Press Release:

CTRL+Consolejoins the ranks of Blackmagic Design, Dell, ATOMOS, and RED as an Adobe Broadcast Partner. The Boulder, Colorado startup has released an app that builds better interfaces for creative software, including Adobe’s Premiere Pro for video editing. The CTRL+Console App brings smart design and touchscreen technology together to simplify user experience, speed up workflow, and give people a more intuitive way to create.

Computer programs are designed around the limited functionality of the keyboard and rely heavily on hundreds of keyboard shortcuts to improve speed of use (photoshop has 1,069 shortcuts). The development of touchscreens offers new ways to interact with computers. However, few products address this leap in design to improve user control of the complex software modern creatives use on a daily basis.

In response, CTRL+Console turns the iPad into a powerful and versatile control surface. The app is designed to give novice and pro users a modern alternative to the slow mouse and cumbersome keyboard shortcuts.

Instead of expensive hardware that only works with one program, the CTRL+Console app brings iPads into the workflow as an intuitive touchscreen for many programs (including the Adobe Creative Suite) and incorporates a cutting-edge Gesture Control System that allows creatives to edit faster, all while keeping their eyes on their work.

“Worth buying an iPad just for this software if you are an editor ...the gesture control is fantastic... Will make a lot of editors very happy!” ~ racgordon | Via iTunes

“Best editing companion EVER!!!” ~Adam Reber | Via iTunes

“Every day we use CTRL-Consoles for controlling our timelines for both our editing and motion graphics suites. We even unplugged our $1,000 Mackie after I got CTRL+Console because the app is more responsive! ” ~Arthur Bell | Dreamlike Pictures

CTRL+Console was born after photographer, videographer, and inventor Jeff Chow became frustrated with how difficult it is to learn and use many creative programs. He knew he was on to something when his 2012 Kickstarter campaign surpassed its goal by nearly 20%.

“iPads aren’t just for watching YouTube, they’re an elegant way to seamlessly integrate touchscreen control into our work. There’s a huge opportunity to make life better for people by improving the way we interact with computers and software. That’s what’s really exciting about CTRL+Console. That’s what keeps us innovating and thinking creatively about next-gen interfaces.” Said Jeff Chow, CTRL+Console Founder and Chief Creative.

The startup has enjoyed a supportive relationship with Adobe. In 2013 Adobe was so impressed with the Kickstarter concept that they invited CTRL+Console to demo their Premiere Pro prototype in the Adobe booth at NAB. “The folks at Adobe have been amazing! They build world-class software and our consoles make those programs easier to use. It’s a great relationship.” said Jeff Chow.

Today, the app has thousands of users around the world and maintains a 4 star ranking on iTunes. Current consoles include Final Cut Pro, Adobe Premiere Pro, and Quicktime (free). Additional programs will be added on an ongoing basis to their expanding console “library.”

Additional Links Below:


CTRL+Console Video:

Touchscreen Gestures Video:

About Jeff Chow: LinkedIn-JeffChow

PR Contact:
Mandy Godown
Brand Builder & Creative | Co-Founder

Tuesday, June 10, 2014

Cine Gear Entertainment Digital Expo 2014

So last week was Cine Gear Entertainment Digital Expo in Los Angeles. This was my first experience attending. I drove down from Portland Oregon to do some coverage for my blog and more importantly to see what it was all about first hand. I've been attending NABShow in Vegas for around a decade. My first NAB was overwhelming and covered a lot of different stuff from Broadcast, Radio, Tv, Audio, and in recent years with the introduction of Dslrs with Video I've noticed a trend of a lot more tools around Filmmaking. One thing I can say about Cine Gear that I can't say about NAB is that it's on a much smaller footprint but it's all about Filmtools. What more is that it's not too overwhelming but that being said very cool to attend. If your into Filmmaking or want to be and on the West Coast I'd say it's a must attend. It's basically all about the tools to help you make your films. The fact that it's much smaller is actually a benefit cause it's not always easy to get away for the full NAB and Cine Gear Expo portion is only two days. Plus it's all on Paramount Studio lot(for the most part...there are some off Lot happening but I did not attend them. More information can be found on there website if you want to learn more like films being shown and workshops). I can't speak on them since I didn't attend but the experience I had at Cine Gear was great. I saw a lot of old friends and made some new ones. Unfortunately I had some trouble with my car so I got there late Friday but I'd say if you hit it just on Saturday and had focus on what you wanted to see you could really get a lot in. If your going to attend some of the seminars(many are free thanks to the Sponsors). So there's definitely more than just booths with gear. Not to mention partly why I attend is to just network, meet vendors, ask questions, learn about what's new and what tools can solve your creative needs.

Here is a pic on the way down before my car challenges.
Here's a pic below at Cine Gear on the Paramount Studio Lot!
On site as you can see you already feel like your on a movie set...cause frankly you's at Paramount Studios.  That alone is very cool. I actually have never been on the lot being that growing up I tended to go to Universal Studios with my family. If you don't know there are a number of large and many smaller lots. Last year I was at an event at Red Studios. It was an invite only but anyone can attend Cine Gear to my knowledge. I'd recommend signing up even if you are not 100% sure you can go because my good friend I stayed with while down here visiting didn't and had to pay $25 after I believe May 31st. Before that it's completely free. So even if you are not sure you can make it I'd sign up. Now if you are for sure not going I'd say probably don't sign up for I'm sure they'd like to have a fairly accurate head count. I've heard from a number that it's grown over the years.

So onto blogging. Since I had the car trouble I didn't get as much exposure as I planned this year but I'll have half a dozen videos in the booths that will trickle out to the blog. Some are repeats of what you could have seen at NAB but if you didn't get to attend NAB I think you'll enjoy the coverage I got.

Thing is for me I'm all about meeting and taking the time to get to know people attending as well as the vendors. It's invaluable in my opinion to meet the vendors behind the products. If you are not hip on it basically it's your opportunity to speak directly with the people who create the products for more info, help and support. I've personally gotten a lot of help from many over the years and eventually created opportunities to blog, speaking and so on. Social Media has really changed the way we get information so even if you can't attend following the Hash Tags, and the vendors twitter accounts will get you the info but there's nothing like actually shaking the CEO or inventor of a product. You'll never experience that just sitting behind a computer. So I highly recommend getting out to attend as many of the events from DV Expo, NAB, Cine Gear, to name a few. Also note Cine Gear has added a New York show so if you're on the East Coast you are not left out. Honestly I've only really heard about the event in Los Angeles on twitter the past few years but after checking out their site I realized of the show on the East side. I'm sure it's equally beneficial to attend and if I had the time and money to attend every show in the world like IBC I would because different people will attend one but maybe not another. So what I'm saying is just get out to the shows you can and you will no doubt take something back beneficial. Below I have links to the vendors I will have video coverage in the near future.

Thanks so much for checking out my brief 411 on Cine Gear. I do hope to make it back next year and heck maybe the New York one too..! I had the pleasure to visit New York for the first time taking part on the HP Tech Panel past September. It's an amazing city with different things to offer than LA. So get out there and meet some new people, check out some cool film tools, and hey...just create..!


Ryan Brown Aka: Filmguy

Vendors Video coverage below:

Camera Car Systems:
Flying Camera Systems:

Camera Gimbals and Accessories:

Wireless Video Devices:

Camera Support and Accessories:

Professional Lighting:

Quad-Copter, Camera Stabilizers and Unique Custom Configurations Upon Request:

Friday, May 9, 2014

Guenter Noesner Technical Sales Representative Arri Amira NABShow 2014

It was a pleasure to get all the details about the new Arri Amira from Guenter Noesner. In my opinion after getting a really informative breakdown I have to say the Amira is one really well layed out camera as far as mounting points, ND filters, I/O, adjustability, pinless media, and Arri is known for their amazing color and skin tones. This camera looks and feels like a winner...but don't take my word for it. Check out the video below and see all the really useful benefits of the Amira..!

Thursday, May 8, 2014

Dan May President Blackmagic Design NABShow 2014

Once again I get of the latest updates from Dan May President of Blackmagic Design. This is a three part series of booth videos. Part 1 is the new Ultra HD URSA Camera all it's highlights. Part 2 Dan goes over the possibilities with the new Studio Camera. Part 3 we get more updates to Davinci Resolve including some very useful editing capabilties. So kick back and check out all the latest Blackmagic has to offer..!

Wednesday, May 7, 2014

Aaron Pinto and Kira Letus NABShow 2014

Good times checking out all the cool new innovations over at Letus Direct. Aaron Pinto and his lovely assistant Kira show us all the latest offerings in part one of the Letus NABShow 2014 booth video coverage. In part two Aaron and with the help of Kira rocks the cool new GoPro gimbal and in part three Aaron and myself(Ryanb. Aka: Filmguy)check out the new and exiting updated Helix Electronic Stabilization System. So get all the latest in the video series below starting with part one of the series.

Steve Mahrer Senior Technologist Panasonic North America NABShow 2014

I spoke to the team behind the new Panasonic 4K Varicam including Steve Mahrer Senior Technologist from Panasonic North America. He gives us details on the two flavors of Varicam and how their new recorder can attach to either camera body as well as extending the recorder up to 70 feets for jibs or other shots that need the camera in it's smaller configuration. So kick back and here what the new 4K Varicam is all about with Steve.

Also from their official press release:

Panasonic Debuts 4K Camera/Recorder, VariCam 35, With New Super 35MM MOS Sensor, AVC-ULTRA Codecs For 4K

Ultimate Image Production for Cinema and Episodic Drama; Breakthrough Modular Design Enables Docking Either 4K or 2/3-Inch Camera Head to Same Recording Module

NEWARK, NJ (February 27, 2014) – Panasonic today unveiled a 4K camera/recorder, VariCam® 35, that incorporates a newly-developed super 35mm MOS image sensor and the company’s AVC-ULTRA family of video codecs. The new camera’s superb image handling in multiple formats including 4K, UHD, 2K and HD make it an unparalleled tool for high-end filmmaking, and commercials and episodic production as well as live 4K events.

With its innovative design, the 4K camera module unit  (AU-V35C1) is separate but dockable to the recording module unit (AU-VREC1), which is also interchangeable with Panasonic’s new 2/3” camera module unit (AU-V23HS1) (see separate news release). This system flexibility can be expanded with an umbilical cable between the s35mm 4K camera and the AVC-ULTRA recorder, providing “box” camera functionality for jibs, cranes and other “remote” camera needs.  This common recorder module is also interchangeable with Panasonic’s new 2/3” 1080p camera, enabling professionals to switch between s35mm and 2/3” camera heads to best suit their creative needs.

“Evoking the VariCam heritage of gorgeous, cinematic image rendition, this VariCam 35 establishes new standards for 4K production,” said Steve Cooperman, Product Manager, Panasonic System Communications Company of North America. “With its expanse of formats ranging from flawless 4K RAW output to more practical 4K, UHD, 2K and HD capture, the  VariCam 35 represents a matchless option for premier digital capture.”

The VariCam 35 utilizes a new Panasonic super 35mm MOS sensor for 4096 x 2160 (17:9) 4K image capture; this imager when combined with the AVC-ULTRA codecs for 4K enables very manageable and practical 4K production file sizes. The new imager boasts an impressive 14+ stops of latitude, and faithfully captures high-contrast, wide dynamic range imagery without compromise. Powerful color management capabilities provide a much extended color gamut for impeccable image fidelity, and permit support for an Academy Color Encoding System (ACES) workflow for full fidelity mastering of original source material.

Among the camera/recorder’s top-level production features are real-time, high frame rate, variable speed 4K recording up to 120fps, proving the capability for master level 2K/FHD recording; and advanced workflows with parallel simultaneous 4K/ UHD, reference 2K/HD and proxy recordings for in-camera on-set color grading and monitoring / editing ease.  The camera also features a newly-developed OLED electronic viewfinder (EVF) with optical zoom functionality. Lastly, 24-bit LPCM audio is added for in-camera audio master recording.

The VariCam 35 will deliver an unprecedented breadth of recording formats, including 4K and UHD in AVC-ULTRA 4K, and 2K and FHD in AVC-Intra 100/200.* Addressing the need for high-speed file exchange, the camera encodes high-resolution proxy files in parallel with 4K and 2K production formats, enabling fast, efficient offline editing, at bit rates from 6 Mbps down to 1.5Mbps.  Wireless workflows for proxy streaming and metadata management will also be available.

The VariCam 35 will use Panasonic’s new expressP2 card for high frame rate and 4K recording (see separate news release).  The camera is equipped with a total of four memory card slots, two for expressP2 cards and two for microP2 cards. The new expressP2 card can record up to 130 minutes of 4K/24p content.  The microP2 card is designed for recording HD or 2K at more typical production frame rates.

Professional interfaces include:  3G-HD-SDI x4 for 4K QUAD output; 3G-HD-SDI x2 for RAW output; an HD-SDI out for monitoring (down-converting from 4K); and two XLR inputs to record four channels of 24-bit, 48KHz audio. A multi-connector facilitates docking the camera head to the recording module. In another striking design innovation, the VariCam 35 boasts a removable control panel to facilitate real-time control and easy access when the camera is in a fixed position. The VariCam 35 features a standard 35mm PL mount.

The VariCam 35 will launch fall 2014, with pricing to be announced. For further information about Panasonic professional video products, visit

*AVC-Intra200 is available only for FHD recording.

Tuesday, May 6, 2014

Jeff Chow Founder Chief Creative at CTRL+Console NABShow 2014

I had the pleasure to meet Jeff Chow at the Las Vegas Supermeet crusin around the vendors. He did a nice breakdown of his cool Control Console Apps and talks about future development and their new Mixing Console coming soon.

I also had a great Google Hangout chat with Jeff from my office back home. He gave me a live demo and also we had fun talking about how he got to where he is now. I'm going to leave you with his bio so you can get more familiar with the creative and founder behind CTRL+Console. I should mention I will be updating this post with me on the console at a later date showing you how it's working for me in my edit suite.

Ok now for the introduction with Jeff Chow:

Founder and inventor of CTRL+Console. I create - this is where it has taken me. I work in the space of Lighting Director and Projectionist for Space Farmer Productions. GPS Specialist for BACKPACKER Magazine, and freelance Photographer, Cinematographer, and Writer. I began in the world of science (physics being my favorite class), studied engineering and organizational development in college, had an Apple IIc and the first Mac (still do, actually) and have spent my adult life marrying my love of tech to my love of art. It's my passion. It's what I do. And I may never stop.

Check out Jeff Chow with CTRL+CONSOLE from the Supermeet NABShow 2014 in the video below..!

HP Z Virtual Workstation Citrix Synergy 2014

Are you looking for the future in Virtual Workstation Solutions..!

HP, Nvidia and Citrix leaders in the industry bring it..! 

I'm excited to share with you the latest from HP at Citrix..!

News Release
HP Extends Industry-leading Z Workstation Family into Virtualization Realm
LOS ANGELES, May 6, 2014 — HP today announced a virtual workstation solution that provides secure, remote access to workstation-class applications from a variety of devices including thin clients, notebooks and tablets.
The new HP DL380z Virtual Workstation brings together HP’s industry-leading server technology, NVIDIA® virtualization technology and Citrix® virtualization technology—and delivers it all via HP’s highly secure, industry-leading workstation ecosystem.
The HP Z Workstation environment combines HP’s understanding of customer needs, key software vendor alliances and HP’s workstation system-tuning expertise.
The HP DL380z is an extension of the HP family of virtualization solutions designed for evolving work styles within the fields of engineering, CAD (computer-aided design), AEC (architecture, engineering and construction), digital media, oil and gas exploration, education and government. The HP DL380z also uses the industry-standard 2U form factor, which means it can easily integrate into a customer’s existing data center infrastructure with no additional chassis hardware required.
“As IT needs change, customers are looking to HP for a virtualized workstation solution to support centralized/secure data access, high-availability applications and demanding graphics workloads,” said Jim Zafarana, vice president and general manager, Commercial Solutions Business Unit, HP. “The HP DL380z will provide a true workstation experience that offers end-to-end security and industry-leading ILO (Integrated Lights Out) centralized management in an industry-standard 2U form factor.”
HP expands the data center workstation experience
The new HP DL380z enables use of dual NVIDIA GRID K2 graphics cards and NVIDIA GRID™ GPU virtualization, supports up to eight users on one workstation. NVIDIA Quadro K6000, K5000 and K4000 graphics cards also are supported. By keeping the compute engine colocated with high-performance storage arrays in the data center, customers can experience dramatically reduced project load times.

“The HP solution will deliver dynamic, high-performance graphics that take full advantage of NVIDIA’s GRID technologies—the first virtualized GPUs designed for data center delivery of graphics applications,” said Justin Boitano, general manager, Cloud & Virtualization Solutions, NVIDIA. “These data center solutions will provide true workstation-class high-performance computing experiences in a virtual ecosystem made possible by GRID GPUs.”
The HP DL380z is certified for the Citrix virtualization stack including HDX 3D Pro technology to ensure high-performance remote access to workstation-class applications.
“Enterprises that are adopting app and desktop virtualization to provide a personalized mobile workspace must address a key user group: design and engineering users. Organizations must maintain tight security and control over valuable intellectual property as these users become more mobile and distributed,” said Rakesh Narasimhan, group vice president and general manager, Desktops and Apps, Citrix. “Providing customers with the powerful combination of HDX 3D Pro in XenDesktop with HP’s virtual workstation with NVIDIA technology, we can deliver the high-performance experience of 3-D apps that this specialized workforce needs.”
The HP DL380z keeps intellectual property and other sensitive data centralized and secure by transmitting encrypted pixel data over LAN or WAN to remote users. It also allows for flexible IT management with a choice of pass-through GPU and virtual GPU modes that can be configured according to usage needs, making IT change management simple and efficient.
The HP DL380z also supports HP Remote Graphics Software (RGS), which pioneered remote access to graphics rich applications and the ability to host collaboration sessions from multiple devices and multiple operating systems including Linux. The newest HP RGS release 7 added the ability to have true workstation productivity from a tablet while bringing intuitive touch controls to nontouch applications. The workstation also supports HP Velocity software, which significantly improves network performance.
Pricing and availability
The HP DL380z is planned to be available beginning in June. Pricing is available upon request.
The HP DL380z is planned to be demonstrated at Citrix Synergy in Los Angeles, May 6-8.
About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. With the broadest technology portfolio spanning printing, personal systems, software, services and IT infrastructure, HP delivers solutions for customers’ most complex challenges in every region of the world. More information about HP (NYSE: HPQ) is available at

© 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change
without notice. The only warranties for HP products and services are set forth in the express warranty
statements accompanying such products and services. Nothing herein should be construed as constituting an
additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

HP Z Virtual Workstation
Virtually unstoppable

Get the job done with the HP Z Virtual Workstation.
Enjoy a true workstation that offers end-to-end
security, optimized IT management, and access ISV
applications from virtually anywhere.
Powerful images, peak innovation
Enjoy the view with vibrant high-end 3D graphics performance, including the latest
NVIDIA GRID K2 cards, via the innovative 2U rack mount HP Z Virtual Workstation.
Secure your sensitive data
Keep intellectual property out of the wrong hands by keeping sensitive data in house
and only transmitting encrypted pixel data over LAN or WAN.
Flexibly manage your environment
Centrally control deployment and management for different user profiles with
flexible provisioning and multiple configuration options.
Certification reliability
Confidently run your ISV workstation applications virtually in a fully tested and
qualified software ecosystem.
Sharp images, stand-out performance
View graphics with clarity and detail on your end point device thanks to unique
HP Remote Graphics Software1 and speedy HP Velocity 2.1 to manage network traffic.

HP Z Virtual Workstation specifications
Processors2 Intel® Xeon® E5-2695 v2 (2.4 GHz, 30 MB cache, 12 cores)
Intel® Xeon® E5-2680 v2 (2.8 GHz, 25 MB cache, 10 cores
Intel® Xeon® E5-2670 v2 (2.5 GHz, 25 MB cache, 10 cores)
Intel® Xeon® E5-2650 v2 (2.6 GHz, 20 MB cache, 8 cores)
Intel® Xeon® E5-2630 v2 (2.6 GHz, 15 MB cache, 6 cores)
Chipset Intel® C600
Storage3 SAS (15000 rpm), 146 GB, 300 GB; SAS (10000 rpm), 300 GB, 900GB; SATA (7200 rpm), 500 GB, 1 TB; SATA SSD, 100 GB, 800 GB
Storage Controller HP Smart Array P420i Controller
Optical Drives4 SATA Slim DVD-ROM
Drive Bays 8 2.5” HDD5
1 Slimline optical
Graphics High-end 3D: NVIDIA Quadro K4000 (3 GB), NVIDIA Quadro K5000 (4 GB)
Ultra High-end 3D: NVIDIA Quadro K6000 (12 GB)
High-end Virtual 3D: NVIDIA GRID K2 (8 GB)
Memory6 384 GB, 1866 MHz, DDR3 Registered SDRAM, 24 DIMM
Expansion Slots7 3 PCIe Gen3 x16
1 PCIe Gen3 x8
1 FlexLOM connector
1 HDD writeback cache connector
External I/O Ports8 7 USB 2.0
1 serial
1 SD (internal)
Network Interface9 HP Ethernet 1 GB 4-port 366FLR adapter (optional)
HP VWS Ethernet 10 GB 2-port 560FLR-SFP+ adapter (optional)
Power Supply Required 1200 W 94% efficient with HP Power Discovery Services (PDS) support
1200 W 94% efficient redundant power supply with HP Power Discovery Services (PDS) support (optional)
Product Dimensions 8.73 x 44.55 x 69.85 cm/3.44 x 17.54 x 27.50 in
Weight10 41 lb/18.59 kg
Keyboard4 HP USB Keyboard
Pointing Device4 HP USB Mouse
Security Management Trusted Platform Module (TPM) support
Security bezel (optional)
Form Factor 2U Rack
Warranty Includes 3-Year Parts, 3-Year Labor, 3-Year Onsite support with next business day response.

1. HP RGS requires a Windows or Linux operating system and Internet access.
2. Multi-Core is designed to improve performance of certain software products. Not all customers or software applications will necessarily benefit from use of this technology.
64-bit computing system required. Performance will vary depending on your hardware and software configurations. Intel’s numbering is not a measurement of higher performance.
3. For hard drives, GB = 1 billion bytes. TB = 1 trillion bytes. Actual formatted capacity is less.
4. Optional or add-on feature.
5. All 2.5” (small form factor) hard disk drive options are hot swappable.
6. Actual memory speed is dependent on processor and number of memory channels used. 1st and 2nd CPUs must be installed for all DIMM slots to be available.
7. For full complement of PCIe Gen3 slots, Slot 1 Riser Cage and Slot 2 Riser Cage must be installed.
8. Both VGA ports cannot be active simultaneously. Internal SD slot is not hot-pluggable.
9. Factory integrated only.
10. Exact weight depends upon configuration.

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© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only
warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein
should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
Intel and Core are trademarks of Intel Corporation in the U.S. and other countries.
4AA5-2267ENW, April 2014


Monday, May 5, 2014

El-Deane Naude Sr. Product Information Manager at Sony Electronics Inc. NABShow 2014

Super cool talk with El-Deane Naude Sr. Product Information Manager at Sony Electronics Inc.about the uber exciting Sony Alpha A7s. This lil gem can literally shoot in the dark. Small enough to carry in your pocket but packs a Full Frame Sensor not like we've seen from any camera company in the past. I'm obviously really excited to see more and follow this new product from Sony...and I'm a Red Epic Owner/Opp. Could easily see this in my Kit...looks like it's got a lot of promise and surely won't break the bank. So sit back and get the 411 from El-Deane..!

Sunday, May 4, 2014

Paul McAnnif Pro Market Specialist Engineering and Solutions Canon NABShow 2014

Always great to get all the latest from Paul McAniff breaking down their popular Cinema EOS line of cameras, new PL and EF 17-200 Zoom Cine Lens, also how they are incorporating their HD camers and the 4K C500 over 3G SDI in Broadcast environments with a Grass Valley Kayenne Switcher, EVS EPSIO Zoom to extract better pictures. So sit back and get all the details..

Saturday, May 3, 2014

Wayne Andrews Senior Product Marketing Manager NABShow 2014

Always enjoy speaking with my freind Wayne Andrews over at Matrox. This year they have a really cool update to their Matrox VS4 Card/Recorder. Wayne goes over all the benefits, formats, and how this product can help you with your live video productions. Kick back and see what's the latest with the VS4 Recorder in the NABShow 2014 Matrox Booth..!

Tony Cacciarelli AJA Product Marketing Manager NABShow 2014

Always great speaking with Tony Cacciarelli at AJA. This year Tony gives us a great breakdown of all the benefits of their new and exciting Cion 4K Camera. Yes that's right AJA is now in the camera business and I have to say it shows taking over 4 years the Cion in the making. So kick back and check out the Cion Camera from AJA NABShow 2014..!

Friday, May 2, 2014

Brent Carter Chief Operating Officer Red NABShow 2014

This year I get all the latest from Brent Carter Chief Operating Officer for Red Digital Cinema. He updates us on all the new and exciting products from Red from their 4K Broadcast Module, Redlink Developers Kit, Scarlet-X Dragon now with 6K up to 12 fps, Monochrome 6K Epic, Switchblade-M and more. So kick back and enjoy hearing and seeing all the latest from the NABShow 2014 Red Booth..!

Thursday, May 1, 2014

Michael Schiehlen Director of Sales and Service Carl Zeiss NABShow 2014

Always a pleasure speaking with Michael Schiehlen Director of Sales and Service at Carl Zeiss. This year in the NABShow booth we talk about the benefits of Carl Zeiss lenses and of course what's new. Michael even gives me some direction so we get some nice rock man..! This is a three part series of booth videos. The first of that series is below. Ok so sit back and enjoy..!

In part 1 of the video series Michael Schiehlen tells us about their lens benefits and also a new zoom..!
In the part 2 video below Michael Schiehlen goes over the benefits of the CP.2 Primes the most frequently sold Cine Lenses in the World ..! 
Part Thee of the video series discussing their new concept servo controller moter system..!

Jim Geduldick Cinema & Photo Marketing Manager at GoPro NABShow 2014

I had to pleasure to speak with Jim Geduldick Cinema & Photo Marketing Manager at NABShow in the GoPro booth. Jim updates us with all the latest from GoPro from new housings, gopro blackout edition, and software/firmware. Also special appearance by Ted formerly at Red Digital Cinema. So kick back and check out the exciting new additions at GoPro..!

Tuesday, April 29, 2014

Carlos Acosta Solid Camera NABShow 2014

Got to hang with the Solid Camera crew at Cinebeer and after hearing about the fantastic products with Chris Marino naturally I had to pay their booth a visit..! Carlos Acosta gave me a cool breakdown of their sweet line of products including The Ultimate Odyssey 7 Solution. So kick back and check out the killer filmtools at NABShow 2014 Solid Camera booth..!
Carlos Acosta goes over The Ultimate Odyssey 7 Solution in part 2 video below..!

Bram Desmet Flanders Scientific Inc NABShow 2014

I had the pleasure once again to chat with Bram Desmet General Manager of Flanders Scientific Inc. This Nabshow they are showing off their latest addition to their amazing line of Professional Monitors the BM090. You get all the same great features you've come to love from their larger units all in this new more compact monitor. So check out the video below from the NABShow 2014 FSI Booth..!

Monday, April 28, 2014

Sonnet Technologies Greg LaPorte NABShow 2014

I had the pleasure to speak with Greg LaPorte VP of Sales and Marketing went over his whole new product line including many much needed Thunderbolt V2 updates all you mac users are sure to love. Also special appearance coming from Bob Zelin givin Sonnet Technologies an uber cool shoutout about their new MacPro rack mount products. So look out for a second video below coming soon with the man himself on camera in the Sonnet Tech Nabshow 2014 booth..!
Additional video below with special guest Bob Zelin of Rescue 1 Inc.discussing the new MacPro Products!

Corey Steib BlueShape NABShow 2014

Corey Steib talks about BlueShape Batteries & how well it works for him as a working Cinematographer, Camera Operator who was born and raised in Orlando, FL. Corey started loading film back in 2003 but started working in the Audio Visual Industry as a Video Tech for 2 years before he was able to get his foot in the door as a Camera Assistant working in both film and digital formats. Then in 2008 from the advice of his mentor he decided to become a Full Time Cinematographer and Camera Operator which he has been doing ever since while still working with some of the best Award Winning Cinematographers and Crews all over the country. Corey prides himself on delivering the best image possible no matter what the budget or project is. Almost a decade later he has worked on over 200 Feature Films,TV Shows and Live Events.

Here's a quick snap of us in the BlueShape Nabshow 2014 booth. Also be sure to follow Corey Steib on Twitter and his Blog..!
Now sit back and get to know Corey Steib and how he uses BlueShape Batteries from the show floor..!

Adobe Speedgrade Patrick J. Palmer NABShow 2014

I got a chance to speak with Patrick J. Palmer Senior Project Manager of Professional Video and Audio in the Adobe Booth at NabShow 2014 about some of the exciting new features in Speedgrade and how it's Direct Link updates directly in Premiere Pro..! Check out the video below for a more in depth look..!

Monday, April 7, 2014

HP DreamColor Z24x and Z27x Nabshow 2014

So here we are in Las Vegas for another exciting Nabshow. I got to take a look at the latest HP Z27x & Z24x DreamColor Displays at their press announcement yesterday and I have to say was really impressed..!

In the photo above you will see the 27" & 24" DreamColor Displays on the table and on the screen above the markets that will surely benefit from adding these beautiful displays into their workflow. 

What's so impressive is that they managed to get their 24" DreamColor Display at a very aggressive price point of $599! Yes you read that correctly...a wysiwyg color calibratable  24" display at a price point that's going to enable a lot more users the ability to finally afford a properly color calibrated monitor to make all those critical color choices. The 27" is also only $1599 and will offer some additional features which I will provide more detailed specs for both displays below from the press release.

 For my filmmaking and photography needs both of these displays are exactly what I want. A 24" display is perfect for photography at an affordable price point and the 27" capable of displaying 4K video images is perfect for the new wave of 4K Digital Cinema Cameras. You'll have the ability to zoom into the image to see all the pixels captured in your 4K images at exceptional color and blacks with it's new second generation the DreamColor Engine!

So take a close look at these wonderful new displays and see which is right for you!

HP Color Expert Discusses DreamColor Video:

HP’s 367 Addison Ave Blog:
·         HP DreamColor Displays

News Release:

HP Unveils New DreamColor Displays Offering Unmatched Color Accuracy and Affordability New DreamColor Displays deliver industry firsts, unprecedented color accuracy to maintain leadership position

LAS VEGAS, April 6, 2014 — HP today announced two new HP DreamColor Displays, once

again disrupting the color-critical display market by achieving new levels of affordability and color accuracy.

The HP Z27x and Z24x displays for PCs and Macs feature HP’s second-generation DreamColor Engine and provide up to 1.07 billion on-screen colors, achieving color error so small that it is not discernable to the human eye.(1)

 Compared to the previous-generation product, the new displays include up to 60 percent more pixels, contain up to a 4,000 percent increase in the internal color palette and are up to 57 percent thinner.

The HP Z24x DreamColor Display delivers the color accuracy and consistency that has become synonymous with the HP DreamColor brand, at less than 25 percent of the price of the original HP DreamColor display. The HP Z27x DreamColor Display breaks new technology barriers by providing:

* Three times the color accuracy over the previous generation

* The first color-critical display featuring HP’s hostless integrated calibration engine with built-in support for third-party professional color measurement instruments

* Ethernet-based remote management with an integrated web server that provides unprecedented control of the display

* A published software development kit (SDK) that allows customers to fully integrate the HP Z27x into their color workflows

* The most affordable color-critical display capable of 4K support

“The HP DreamColor Engine and our line of DreamColor products have become the gold standards for professionals who demand color accuracy,” said Jun Kim, vice president and general manager, PC displays and accessories, HP. “This next generation of HP DreamColor Displays will once again disrupt color technology, providing customers with richer and more accurate colors than ever before.”

The HP Z27x and HP Z24x DreamColor Displays are designed for professionals for whom accurate color management is essential, and consumers who seek to use only the best in technology innovations. Key features of the new displays include:

* Consistent 10-bit color accuracy from design to production with push-button color space selection and easy color calibration

* One-button access to presets including sRGB D65, sRGB D50, Adobe® RGB, BT.709, BT.2020 and DCI-P3

* Ability to easily create a custom color space with full control over primaries, white point and tone response

* Easy connection to existing workflows through support by Windows, Mac or Linux operating systems (2)

The HP Z27x DreamColor Display also offers:

* An ultrawide Digital Cinema color gamut with 100 percent of sRGB, 100 percent of AdobeRGB and 99 percent of DCI-P3

* The HP Night Vision interface with auto-fade button backlights and selectable red button backlight color for better low-light viewing in darkened working conditions

The result of an unprecedented technology collaboration with DreamWorks Animation SKG Inc. (NASDAQ: DWA) and other leading studios, the first HP DreamColor Display, the HP LP2480zx, addressed an increasingly critical need for affordable and consistent color accuracy in the animation, photography, film/video post, broadcast, product design and graphic arts categories.

“HP technology has enabled our studio to deliver amazing visual effects to our audiences,” says Kate Swanborg, Head of Technology Communications and Strategic Alliance, DreamWorks Animation. “The new Z27x raises the bar in accuracy and ease of use for ensuring perfect color consistency from scene to scene and empowering further creativity in our artists.”

With the new DreamColor Displays, HP has once again pushed the limits of innovation to bring users unrivaled accurate and consistent color from displays, to the big screen to print. Each new feature is a result of direct feedback from key advisory council members and customers looking for new ways to transform the way they work.

“The new DreamColor Z Displays are amazing and will be a game changer for many photographers,” said Chris McLennan, an international, award-winning adventure and travel photographer and Nikon Ambassador. “The price point will mean that everyone who is into photography—whether a full time pro or a keen enthusiast—should be looking into this product.”

Pricing and availability

The HP DreamColor Z27x and Z24x are available today for $1,499 and $599, respectively.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. With the broadest technology portfolio spanning printing, personal systems, software, services and IT infrastructure, HP delivers solutions for customers’ most complex challenges in every region of the world. More information about HP (NYSE: HPQ) is available at

(1) Integrated calibration engine in the HP Z27x produces three times better color accuracy than factory calibration results on previous generation. The color error is less than 0.6 ΔE 1994—calculated from measurements of the 24 ColorChecker natural tones plus primaries and secondaries—which is considered well below the difference discernible by the human eye.

(2) The HP Z24x requires a Windows system for user calibration, but is supported on Windows, Mac and Linux.

The HP Z27x does not require a host computer for user calibration. It is supported on Windows, Mac and Linux.

(3) Estimated U.S. street prices. Actual prices may vary.

Microsoft and Windows are U.S. registered trademarks of Microsoft Corporation. Adobe is a trademark of Adobe